About the Event

HEALTHCARE BRANDING & MARKETING + HEALTHCARE IT @ Medical Fair India 2016


Fri, March 11th 2016 : HEALTHCARE BRANDING, MARKETING & BUSINESS DEVELOPMENT 

  • Healthcare Marketing in the 21st Century. Issues, Challenges and Opportunities
  • Competitor Analysis & Strategies to out-perform them. Identifying prolific Market Segments and Targets
  • Effectively managing your Sales and the Sales Force. Efficiently setting up Targets and deliverables
  • Customer Relationship Management (CRM) & Patient Retention. 
  • Is CUSTOMER DELIGHT a possibility in Healthcare ?
  • Advertising Strategies for Healthcare. 
  • Effectively Designing & positioning your Logo, Brochure, Website & other Marketing Tools
  • Business Development through Digital & Social Media. 
  • Effectively Marketing your Services through Facebook
  • Medical Tourism and International Marketing Strategies. Competing with our neighbors Thailand, Singapore etc.
  • Challenges in the Diagnostics' Business Marketing. Developing an ethically profitable business model.

 

Sat, March 12th 2016 : INNOVATING INDIA WITH HEALTHCARE TECHNOLOGY 

  • Latest in Healthcare Technology and Medical Informatics. 
  • Medical eLearning & the future
  • Emerging, promising & Successful Start-ups in Health Technology. Case Studies of success
  • Technology for Rural Masses. Providing affordable Healthcare to the common man using Technology
  • mHealth - Delivering Healthcare in Patient's Hands. 
  • Enhancing the Quality of patient care using Technology & EMR - Electronic Medical Records
  • Standards and Legal Issues in Healthcare IT
  • Past, Present & Future of Health Apps. Whats in store for the Heathcare business
  • Building a Smart Hospital. What goes in and what needs to go out !!

 

 


March 11th , 12th 2016


Bombay Exhibition Center, Goregaon, Mumbai


PANIEL JAYANTH Founder & Chief Strategist AMEN